Daniel Gold
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Lowe's x NFL

Lowe's Home Team brings together professional athletes and dedicated red vest associates to position Lowe's as the go-to expert for home improvement needs. In anticipation of their fourth NFL season, the team introduced a new uniform to carry their ethos on TV, in-store and across local communities.

The jersey pays homage to Lowe's esteemed red vest associates, ties together home improvement visual patterns, and carries Lowe's DNA front to back through custom numerals.

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